Messier 53 (M53) is a 53-room boutique hotel named after a French astronomer who was the first to compile a catalog of astronomical objects. The main essence of the brand is the spirit of discovery that takes you on a mystical journey through the universe.
The hotel has a strong fundamental concept, which is expressed in its architecture and brand identity. The building's architecture was the main starting point for the brand's concept.
The hotel has a strong fundamental concept, which is expressed in its architecture and brand identity. The building's architecture was the main starting point for the brand's concept.
The construction is reminiscent of something supernatural and looks like a space station. The same idea was therefore implemented in the interior design, as well as in the visualization of the brand.
Following the spirit of exploration and discovery, the team developed an original packaging design with new structures for the hotel kits and equipment. Each item is associated with a deep and personalized mystical ambience of the universe, which has been transformed into structural packaging. Box sets feature twinkling stars, crisp bright grids, and the beauty of astronomical objects. The numbers and lines recall certain notes from the Messier catalog. The design emphasizes the concept of the project and follows the general ambience of the hotel.
Following the spirit of exploration and discovery, the team developed an original packaging design with new structures for the hotel kits and equipment. Each item is associated with a deep and personalized mystical ambience of the universe, which has been transformed into structural packaging. Box sets feature twinkling stars, crisp bright grids, and the beauty of astronomical objects. The numbers and lines recall certain notes from the Messier catalog. The design emphasizes the concept of the project and follows the general ambience of the hotel.
