When Marnik LLC, official representative and importer of the Valio brand in Armenia, came to us with an initiative to start production of ice cream using Valio butter we were truly excited to start working on this project. Because here was matched our love for ice cream and Scandinavian design. Also we had to come up with a name that would differentiate it on the market by emphasizing the quality and Valio ingredient as a competitive advantage. So we started with briefing and worked on style scapes with our client to be sure we are on the right wave. From the concepts and packaging designs Finny was chosen with a recognizable Scandinavian house which had its surroundings, birds and flowers illustrated as a continuation.
